Everything about Wrangler Jeans totally explained
Wrangler is a manufacturer of
jeans. The brand is owned by the
VF Corporation, who also own
Lee,
JanSport and
The North Face, among others.
Wrangler Jeans were first made by
Blue Bell, who acquired the brand when they took over Casey Jones in the mid-
1940s. Blue Bell employed
Bernard Lichtenstein ('Rodeo Ben'), a
Polish tailor who worked closely with
cowboys, to help design jeans suitable for
rodeo use. Wrangler Jeans were born. The 13MWZ style, introduced in
1947, is still available worldwide.
Wrangler also has a line of music accessories targeted mainly towards
country music.
Further Information
Get more info on 'Wrangler Jeans'.
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